Toyota through its sole agent PT Toyota Astra Motor (TAM) won 33.25 percent of car sales in Indonesia in the first quarter of 2008, the company`s president director Johnny Darmawan said here on Monday.
In the first quarter of this year the total car sales in Indonesia were recorded at 135,607 units or an increase by 60.8 percent if compared with the same period a year earlier.
Johnny said that Toyota led the market for all non-commercial vehicle (non-passenger) types such as sedan cars, multifarious vehicle (MPV) and sport vehicles (SUV).
“In the first quarter, we succeeded not only in maintaining our position as a market leader but also in leading all market segments for non-commercial vehicles,” he said.
On the sedan car segment, TAM controlled 41 percent of the sales with 3,548 units while on the 4×2 segment Toyota car was leading with a sale of 37,306 units or 43.1 percent, he said.
The same was also true to the 4×4 market segment, Toyota was leading with a market sale of over 40 percent.
In the first quarter of 2008, Toyota`s sales for Vios and Limo cars which were included in the mini-sedan segment reached 1,410 units (28.6 percent) and 545 units (11 percent) respectively.
The sales of Corolla and Camry which were included in the middle sedan car segment were recorded at 827 units (47.2 percent) and 763 units (46.7 percent).
“TAM`s sales of sedan cars increased 308 percent compared with those in the corresponding period last year. The increase exceeded the national sedan car sales level which rose 177.3 percent,” Johnny said.
The sales of Toyota sedans were ranked first with a market share of 41 percent, followed by Honda (31.8 percent) and Suzuki (14.3 percent).
In the 4×2 (MPV) segment, Toyota led the market with a controlled share of 43.1 percent, followed by Suzuki (15.5 percent) and Daihatsu (14.7 percent).
“In this segment, the highest sales remained with those of Avanza mini buses (16,158 units) and Kijang Innova (14,033 units). It was followed in the third place by Daihatsu Xenia with a sale of 7,778 units,” he added.


